Winning isn't a talent. It's a set of habits.

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James Laughlin - seven-time world champion, #1 bestselling author, and the keynote speaker prime ministers, All Blacks and billion-dollar CEOs call when performance has to be repeatable.

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Winning isn't a talent. It's a set of habits.

James Laughlin - Seven-time world champion, #1 bestselling author and keynote speaker trusted by world-class leaders and teams.

Tell me more

World Champion

Keynotes 2025-2026

Continents Spoken In

Podcasts Globally

Signature Keynotes:

Habits of High Performers: How to Break Free from Mediocrity

Build the habits that drive stronger performance, better execution and more consistent results.

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The Possibilitarian Mindset: Leading with Optimism and Bold Action in a Fast-Moving World

Equip your leaders to turn uncertainty into opportunity, cut through distraction and make better decisions under pressure.

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The 7 Laws of Leadership: Why Everything Rises and Falls on Leadership

Build leaders who inspire trust, create alignment and drive consistently high-performing teams.

See This Keynote

Brent Love, Partner KPMG

“Sometimes when you are the “captain” of the team you can’t quite find the key to the next door and you need to call a friend, make that friend by James Laughlin. In an afternoon he gave our team energy, insight that was later turned into practical mindset and clarity to move from planning into action.”

Andy Stringer, CEO CBRE New Zealand

“James' style and methods puts a high performance mentality within everyone's reach. He has an incredible ability to make the most effective strategies, simple and he connected with all levels in our team. We are seeing instant growth in a number of our people. Outstanding.”

Meet James

What makes some people perform at their best again and again, while others fall short?

James Laughlin has spent his career answering that question. A seven-time world champion and #1 bestselling author, he now works with leaders, elite athletes and organisations around the world.

His message is simple: high performance isn’t a talent. It’s a set of habits.

James gives people the practical tools to lead better, perform under pressure and make excellence repeatable.

Read James' Story

Meet James

What makes some people perform at their best again and again, while others fall short?

James Laughlin has spent his career answering that question. A seven-time world champion and #1 bestselling author, he now works with leaders, elite athletes and organisations around the world.

His message is simple: high performance isn’t a talent. It’s a set of habits.

James gives people the practical tools to lead better, perform under pressure and make excellence repeatable.

Read James' Story

CAPTIVATING✦ ENGAGING✦ PRACTICAL✦ INSPIRING✦ RELATABLE✦ POWERFUL✦

The Playbook For High Performance.

Discover the habits James has used to help leaders, athletes and teams perform at their best, consistently.

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Ready to raise the standard?

Bring James Laughlin to your next conference, leadership event or organisation.

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